How Eazi measures success for Empawa artists Taking equity stakes in artists and what an “exit” looks like How Mr Eazi is balancing artistry and entrepreneurship I caught up with Mr Eazi to cover his never-ending pursuits in music and business. Holed up in Cape Town currently, Mr Eazi has plans for two new albums this year. After taking time away from music amid the pandemic, Mr Eazi is back in album mode now. He’s collaborated with the likes of Beyonce and J Balvin, and also taken center stage at Coachella. Then there’s Mr Eazi, the Afrobeats artist. Meanwhile, Zagadat Capital invests into tech startups, most of which are inside the continent. The former invests into African artists and helps them scale. He’s founded both emPawa Africa and Zagadat Capital to feed his business appetite. With business and music, Mr Eazi has found parallel industries that allow him to be the same person. Who he is in the recording studio, on stage, and on the boardroom are the same. The artist-entrepreneur-investor Mr Eazi has no on-off switch.
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